Only That, That Can Change, Can Continue.

The lobster recognizes staying in the status quo blocks further evolution.

Hello!

Only that, that can change, can continue.

It’s illustrated by the lobster, which must molt its shell to keep growing. It sheds the old exterior when it becomes a limiting factor, even though the new shell is initially soft and vulnerable.

The lobster recognizes staying in the status quo blocks further evolution. Discomfort catalyzes its change.

Businesses face the same crossroads. As you enter new markets or phases of growth, reliance on what drove past success can become cumbersome.

Yet change is difficult. Our instinct resists venturing outside a rigid but predictable structure, afraid of the unknown.

But you didn't come this far only to get this far, right?

Ask Yourself

  • "What behaviors or systems that served me well now restrict me?"

  • "Where is my shell too rigid for where I aim to grow next?"

  • "What needs to get uncomfortable for transformation to unfold?"

Be like the lobster, periodically shedding old systems and mental models to facilitate rebirth, no matter how uncomfortable “molting” may be.

The Point?

Stay nimble to keep evolving. Let the desire for growth outweigh the fear of change.

Onward!

PS: There is a real person on the other side of this email - so feel free to hit "reply" and say hello :-)

PPS: Our Local Business Accelerator program is once again at max capacity, but if you want to be one of the first to know when a slot opens up - let me know and we'll keep you in the loop!